Old Elk

View Original

Old Elk In The Wild: November 2023 Newsletter

It's a month to be thankful – and we have much to be grateful for! November found us all over the country talking to customers and sharing our whiskey. Our core lineup continues to drive consumer interest, as do our newest specialty releases. And our updated online store is getting lots of attention from fans looking to express their OE love with our best-selling barware, shirts, hats and more. Check it out here!

Media Buzz


SPOTLIGHTS AND RECOGNITION

New Release: Cigar Cut Island Blend

We are proud to announce the limited national release of Cigar Cut Island Blend, inspired by the success of Old Elk's initial Cigar Cut. It was crafted by Old Elk's Head of Production, Melinda Maddox, showcasing Melinda's increasing role in liquid development. This launch marks her debut of creating her own whiskey. 

Cigar Cut Island Blend is a carefully selected blend of Old Elk's Cask Finish Series (aged minimum 6 years), including the High-Malt Straight Bourbon Whiskey, Straight Rye Whiskey and Straight Wheat Whiskey. It is then finished in Port, Sauternes, Sherry or Rum barrels. 

  • SRP $129.99

  • 111.7 Proof

BRAND EDUCATION NEWS

Last month included the team heading down to Louisiana and a formal pairing event on our home turf of Colorado. 

  • October 7 | Louisiana Bourbon Festival: Tradition vs. Innovation: To Cask or Not To Cask? Led Louisiana BourbonFest attendees through a secondary maturation workshop to educate around winning cask finishes.

  • October 24 | Cafe Vino: Three Course Pairing Dinner with Old Elk. Chef Ryan did a 4 course pairing with 2 of their Old Elk Single single barrels (High malt and Wheated) plus the Island Blend. They also had a beer from Zwei that was finished in an Old Elk Bourbon barrel.